Static Billboard & DOOH
PETRONAS Promotes company’s brand with “Siapa Kata”
PETRONAS constantly seeking to strengthen its brand positioning, including its sonic branding, both internally and externally, by intensifying its efforts. In February 2022, PETRONAS collaborated with Mediabrands’ Ensemble to produce a localized corporate campaign called “Siapa Kata”. This campaign was promoted through digital and static OOH billboards and featured state-targeted messages throughout Malaysia.